what’s inside?
When launching with a new retail partner as a DTC brand, getting critical early traction can be tricky. That's why many leading brands including Native, Hilma, Haven's Kitchen, Hydrant, and many, many others support the launch with timely UGC campaigns to get the word out and create share-worthy content featuring their products in a brick n’ mortar context.
In this guide, you’ll get the full minisocial playbook for building a UGC campaign to support a retail launch including planning and execution best practices. This is the same doc we share with new minisocial customer success managers to get them up to speed with this increasingly popular campaign structure.
Don’t forget - as a DTC reader you’ll get a special 15% discount off your first minisocial campaign, just make sure to mention our ad in their newsletter. Get started by building your campaign brief or schedule a free intro/strategy call.